📧Issue #28 Growth Agency ad

_{IN TODAY’S EDITION}

1⃣ Smallest phone-first SSD ad

2⃣ Growth agency ad

3⃣ Yoga ad

Hi Marketer. Happy Thursday! This week, we’re breaking down three real-world ads: one that leverages excitement and clarity to sell a product, and another that challenges assumptions to spark engagement.

Plus, i’ll share actionable tweaks that could boost your ad performance by 20-40%

📦E-COMMERCE

Smallest phone-first SSD ad

If you want to see the full ad for PlanckSSD, you can look it up here.

Active: 39 days

This product raised over $300k on Kickstarter.

The ad captures attention with its vibrant energy, engaging emojis, and compelling value proposition, emphasizing impressive speed (1050 MB/s) and convenient portability.

To boost credibility and urgency, incorporating social proof like reviews and user numbers, along with a limited-time offer, would be beneficial.

Highlighting a competitive edge, such as being "50% smaller & faster than leading brands," would further enhance its distinctiveness.

🗄B2B

Growth agency ad

If you want to see the full ad for Markus Klitgaard, you can look it up here.

Active: 32 days

TThis ad boldly challenges conventional marketing beliefs, capturing attention through a compelling problem-solution narrative that speaks directly to businesses facing growth challenges.

The messaging is designed to provoke thought, encouraging viewers to reconsider their current advertising strategies.

However, its credibility could be strengthened with concrete evidence or success metrics.

Incorporating data-driven insights, such as "Brands that refine their messaging experience three times faster growth," or briefly mentioning a case study, would boost trust and engagement.

Enhancing these aspects could significantly increase conversions and make the ad more convincing.

🏪SERVICE BASED

Yoga ad

If you want to see the full ad for YogaBody, you can look it up here.

Active: 28 days

If you're in the fitness industry, this ad is definitely worth your attention.

Its effectiveness lies in a strong problem-solution approach, striking visuals, and a clear call to action, making it highly engaging.

The high-contrast text captures attention, while the promise of "Pain-Free Feet in 60 Minutes" taps into the desire for instant results, a crucial factor in driving conversions.

To enhance its impact, consider adding testimonials, e.g. trusted by 92% of users, and creating a sense of urgency, as scarcity can increase sign-ups.

Strengthening the headline with a clearer benefit, such as "Walk Pain-Free Without Expensive Treatments," could further boost conversions.

THIS WEEK’S MEME:

THAT’S A WRAP

And, that’s it from The Vault…Thanks for reading this week’s issue. I hope this inspired you to make 1% better ads than you would before.

See ya next week!