🗃️Issue #43 Pressure washing ad

Plus keyboard ad

Author

Martin Eriksson
July 17, 2025

IN TODAY’S EDITION

1⃣ Keyboard ad

2⃣ Pressure washing ad

3⃣ AI-generated perfume ad

Hi Marketer. In this issue, we explore a keyboard ad that successfully raised £62,000, a straightforward pitch from a pressure washing business, and an AI-generated ad for a perfume.

Let’s get into them below.

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📦E-COMMERCE

Keyboard ad

If you want to see the full ad for Nics, you can look it up here.

Active: 31 days

This keyboard raised £62,000 on Kickstarter and still has 13 days to go.

What captured my attention in this ad was its satisfying unboxing style and its clean, uncluttered theme.

In a world where many ads compete to be the most complex, loud, and visually overwhelming, this ad's serene approach stands out.

I find this tranquil style particularly appealing, as it offers a genuinely enjoyable viewing experience at a relaxed pace.

🗄B2B

Pressure washing ad

If you want to see the full ad for DivinePwash, you can look it up here.

Active: 36 days

This ad clearly promotes pressure washing services by showing how important they are, even if people don't realise it until they try them.

Unlike many other ads, this one includes a clear call to action, asking potential customers to 'fill out the form' to get in touch.

Sometimes all you need is an Iphone, some video footage of your service and a solid script which you can get from Claude and boom, you’ve got yourself an ad.

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🤖ChatGPT Ad Creative

AI generated perfume ad

🤖Prompt:  

Create an ultra-realistic promotional image in portrait orientation using the uploaded perfume bottle. Set the scene on a serene beach during golden hour, with the sun low on the horizon casting a warm amber glow across wet sand. Position the bottle upright on a smooth rock near the shoreline, with gentle ocean waves brushing past. Include realistic reflections on the moist surface, a few scattered seashells, and soft mist lingering in the air. Add natural sun flares from the setting sun and realistic shadows, dew droplets, and cool highlights on the bottle. Do not include any text. Maintain a premium, tranquil, and cinematic aesthetic.

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THAT’S A WRAP

And, that’s it from The Ad Vault…Thanks for reading this week’s issue. I hope this inspired you to make 1% better ads than you would before.

See ya next week!

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