🗃️Issue #49 Cutting board ad

_{IN TODAY’S EDITION}

1⃣ Cutting board ad

2⃣ AI growth agency ad

3⃣ Honey AI ad

Hi Marketer. In this issue, we’ll break down a cutting board ad that successfully raised $545,000 on Kickstarter, an ad from an AI growth agency, and an AI-generated honey ad.

🚀About last week's poll, many of you said you'd like to hear about my journey in creating a marketing SaaS tool.

So, from now on, I'll give you a quick update each week on what I'm working on, the tech stack I'm using, what challenges I’m facing and how I plan to market it.

💡Update: I'm currently brainstorming some ideas to address the gaps in the marketing and ad space.

I've chosen to use Cursor for both the front end and back end of my project (because I don’t know how to code).

My aim is to create an affordable alternative to the tools marketers are already using. Right now, I'm facing a bit of a challenge trying to connect the Facebook Ad Library API to my SaaS tool. I believe having that connection would be incredibly beneficial.

Anyway, let’s get straight into the ads below.

📦E-COMMERCE

Cutting board ad

If you want to see the full ad for Prepwell, you can look it up here.

Active: 29 days

This product has raised $545,000 USD on Kickstarter so far.

In just four seconds, the ad cleverly explained how the product allows chefs to keep all their ingredients organised in one place using magnets.

When you can convey your product's purpose to a five year old in just five seconds, marketing it becomes significantly easier.

Try using ChatGPT (or Gemini) to simplify your product's explanation, then test the different copies in your campaigns to identify the most effective version for conversion.

🗄B2B

AI growth agency ad

If you want to see the full ad for AI Growth Agency, you can look it up here.

Active: 32 days

If you are running/launching an agency and providing AI services, then this ad might be worth a watch.

The ad starts off with a strong hook mentioning ‘Yeah we know this AI video sucks. So do most of your follow ups’.

You can craft a similar video ad with Kling AI, featuring a knife slicing through a glass-like kiwi or a volcanic rock.

These visuals are not only satisfying to watch but also effectively capture the audience's attention.

🤖ChatGPT Ad Creative

Honey AI ad

🤖Prompt:  

Create an image. Extreme close-up of a large honey jar with a detailed label, placed on a wooden platform in a forest, honeycomb and dipper beside, bees flying around, warm sunlight, ultra-realistic, cinematic

THIS WEEK’S MEME:

THAT’S A WRAP

And, that’s it from The Ad Vault…Thanks for reading this week’s issue. I hope this inspired you to make 1% better ads than you would before.

See ya next week!