🗃️Issue #52 SaaS growth agency ad

_{IN TODAY’S EDITION}

1⃣ 3D printer ad

2⃣ SaaS growth agency ad

3⃣ Nivea AI ad creative

Hi Marketer. In this issue, we’ll go into an insane 3D printer that secured $12.6 million on Kickstarter, examine a dynamic ad from a leading SaaS growth agency, and analyse an AI-generated ad creative from Nivea.

💡From Idea to Launching My SaaS 

This week has been focused on identifying market opportunities, and ive seen a trend which is people cloning established million-dollar SaaS platforms, streamlining them, and addressing a single, specific problem for a targeted audience. I am currently in the process of researching and validating a SaaS tool concept before moving forward with development. That's the update for this week.

Anyway, let’s get into the ads below.

📦E-COMMERCE

3D printer ad

If you want to see the full ad for Snapmaker, you can look it up here.

Active: 36 days

This product raised $12.6 million USD on Kickstarter. Insane.

This ad stands out for its simplicity. It doesn't rely on flashy elements or aggressive sales tactics.

This is proof that all you need is a phone to film yourself unboxing your product silently.

I think the only improvement you could do this is to consider incorporating a trendy song or featuring a pet at the start to capture attention as a hook.

🗄B2B

SaaS growth agency ad

If you want to see the full ad for SaaS Launch, you can look it up here.

Active: 33 days

If you have a lead gen agency then this ad might be worth having a look.

What impressed me about this ad was its clear articulation of the pain point faced by SaaS founders, which is acquiring paying users.

The agency presented its solution, taking charge of paid acquisition, allowing SaaS founders to focus on product development.

You need to remember that the primary challenge SaaS founders encounter isn't in developing the product; it's in marketing it and attracting users (maybe a profitable niche for you to explore?).

🤖ChatGPT Ad Creative

Nivea AI ad creative

🤖Prompt:  

Create a clean image, minimalist Nivea lip balm advertisement. Use Nivea's signature blue and white color palette that complements the crystal-clear water tones, accented with coral pink and warm ivory, emphasizing natural lighting that reflects beautifully off the water's surface to create a fresh-faced beauty aesthetic with minimal makeup. Show the lip balm being applied in elegant slow motion to mirror the fluid motion of the fountain water, highlighting the smooth, hydrating texture while prominently but tastefully displaying the iconic blue packaging near the water feature. The emotional tone should convey refreshing hydration, protection, and self-care as a daily ritual, with the fountain symbolizing continuous moisture and purity, incorporating taglines like "Smooth Protection, Every Day" or "Hydration That Flows" alongside key benefits such as 24-hour moisture and SPF protection. The imagery should be high-resolution and adaptable for multiple formats (social media squares, web banners, mobile portraits), with potential animated elements showing both the flowing water and lip balm application in harmonious motion, ultimately positioning Nivea as the trusted source for continuous, refreshing lip care that flows as naturally as wat

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THIS WEEK’S MEME:

THAT’S A WRAP

And, that’s it from The Ad Vault…Thanks for reading this week’s issue. I hope this inspired you to make 1% better ads than you would before.

See ya next week!