🗃️Issue #67 SaaS growth agency ad

_{IN TODAY’S EDITION}

1⃣ iPad paper ad

2⃣ SaaS growth agency ad

3⃣ Camping chair ad

Hi Marketer. In this issue, we’ll break down an iPad accessory ad, a marketing agency ad for SaaS founders and an AI generated camping chair ad.

Let’s get straight into them below.

📦E-COMMERCE

iPad paper ad

If you want to see the full ad for Paperlike, you can look it up here.

Active: 38 days

This ad creates a raw, authentic feel by peeling the plastic screen off the iPad and allowing the wind to ripple it.

The sound of the wind adds an engaging element that captures attention and stops the scroll.

Leveraging nature in advertising is a powerful yet often overlooked tactic.

Consider filming your next ad outdoors and witness the impact it can potentially have.

🗄B2B

SaaS growth agency ad

If you want to see the full ad for Ascenxion, you can look it up here.

Active: 33 days

If you're not comfortable speaking while recording yourself, no worries.

You can simply use the ad example mentioned earlier to create cards with your pitch and scroll through them.

This approach is gaining popularity among brands, as it keeps viewers engaged and boosts the algorithm by increasing watch time.

Alternatively, you can achieve the same effect using an A4 paper.

🤖ChatGPT Ad Creative

Camping chair ad

🤖Prompt:  

Ultra-realistic outdoor lifestyle advertising photograph shot at eye level, featuring two people sitting in premium foldable camping chairs as the clear focal point, positioned on a rocky lakeside campsite. The chairs should be sharp, well-lit, and visually dominant in the frame, with visible fabric texture, sturdy metal frames, and a subtle brand logo on the backrest. The subjects are relaxed, viewed from behind, facing a calm alpine lake that reflects dramatic snow-capped mountains in the distance, surrounded by dense evergreen forest. A small campfire sits between the chairs, adding warmth and realism, with natural camping gear subtly placed around the scene. Lighting is soft golden-hour daylight with realistic shadows, crisp depth of field, and cinematic colour grading. The atmosphere feels peaceful, aspirational, and adventurous, appealing to outdoor lovers, campers, hikers, and nature enthusiasts. No bottom banners, buttons, or promotional copy — clean composition focused on product and scenery, high-resolution, photorealistic, commercial-grade outdoor brand aesthetic.

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THIS WEEK’S MEME:

THAT’S A WRAP

And, that’s it from The Ad Vault…Thanks for reading this week’s issue. I hope this inspired you to make 1% better ads than you would before.

See ya next week!